Senior Director, Global Marketing

Our client is a globally recognised beauty business with a strong international footprint and a reputation for innovation, consumer engagement and category leadership. As the brand continues to grow, they are seeking an experienced marketing leader to help elevate global marketing capabilities, strengthen team performance and drive continued expansion.

Reporting directly to the Chief Marketing Officer, the Senior Director of Global Marketing will be responsible for leading the global marketing function, developing the annual marketing strategy and overseeing major product launches and integrated campaigns. This role will manage the global marketing team and work closely with senior leadership to balance brand building, cultural relevance and commercial performance.

Responsibilities:

• Develop and drive the global marketing strategy and annual marketing calendar.
• Lead the planning and execution of major product launches and integrated marketing campaigns.
• Translate brand strategy into compelling consumer propositions and marketing initiatives.
• Partner with creative, social, PR, influencer, media, retail and ecommerce teams to deliver cohesive campaigns.
• Ensure marketing activity supports both brand equity and commercial objectives.
• Utilise consumer, cultural and business insights to identify growth opportunities.
• Oversee global campaign performance, reporting and post-launch analysis.
• Support regional markets to enhance launch excellence and campaign execution.
• Drive consistency across global markets while allowing for local adaptation.
• Improve marketing processes, prioritisation and operational effectiveness.
• Build, mentor and develop a high-performing global marketing team.
• Act as a key strategic partner to senior leadership within a founder-led business.
• Foster collaboration across multiple functions and international teams.
• Help shape long-term brand growth and marketing innovation initiatives.

Requirements:

• Senior marketing leadership experience within beauty, luxury, fashion, consumer or culturally relevant brands.
• Strong track record of leading global brand strategy and large-scale product launches.
• Deep understanding of modern marketing disciplines including brand, social, creators, PR, media, retail and ecommerce.
• Strong commercial acumen with the ability to connect marketing activity to business performance.
• Excellent strategic thinking and problem-solving capabilities.
• Experience working across global markets and complex organisations.
• Strong leadership and team development experience.
• Ability to influence and engage senior stakeholders across the business.
• Excellent communication, presentation and storytelling skills.
• Strong understanding of consumer trends, culture and market dynamics.
• Comfortable operating in a fast-paced and entrepreneurial environment.
• Ability to balance strategic planning with hands-on execution.

To speak with one of our consultants about this position please ‘Apply Now’.