Senior Manager, Influencer Marketing – Colour Cosmetics

Job description

Our client is an internationally recognised beauty business with a strong digital presence and loyal global customer base. The company is known for its innovative products, creator-first approach and commitment to building authentic connections with consumers through content, community and partnership marketing.

As Senior Manager, Influencer Marketing, you will be responsible for developing and executing the brand’s global creator strategy, building relationships with influencers and makeup artists, and delivering impactful campaigns across multiple markets. Working closely with senior stakeholders, you will help drive brand awareness, engagement and commercial performance while leading and supporting influencer marketing teams worldwide.

Responsibilities:

• Develop and implement global influencer marketing initiatives.
• Build and manage relationships with creators, influencers and industry partners.
• Create influencer programmes that support brand growth and campaign objectives.
• Manage creator collaborations from planning through to execution.
• Partner with marketing, PR, social and product teams on campaign delivery.
• Oversee and manage influencer marketing budgets.
• Identify and appoint agency partners to support campaign activity.
• Track campaign performance and report on key metrics and outcomes.
• Analyse results and use data-driven insights to optimise future campaigns.
• Monitor emerging social, cultural and creator trends.
• Lead and support influencer teams across multiple markets.
• Mentor team members and encourage a high-performance culture.
• Develop operational processes to improve campaign execution and consistency.
• Manage influencer seeding programmes, activations and events.
• Support creator engagement around product launches and major brand moments.
• Represent the brand within the creator and beauty industry community.

Requirements:

• Degree in Marketing, Communications, PR or a related field.
• Previous experience within influencer marketing, creator partnerships or talent management.
• Strong knowledge of social media platforms and influencer ecosystems.
• Experience delivering large-scale marketing campaigns.
• Excellent relationship-building and stakeholder management skills.
• Strong commercial awareness and analytical thinking.
• Ability to interpret campaign data and performance metrics.
• Experience working cross-functionally within a fast-paced environment.
• Strong organisational and project management skills.
• Leadership or team management experience.
• Established industry contacts within beauty, fashion or lifestyle sectors are advantageous.
• International market exposure would be beneficial.
• Additional language skills are desirable.

To speak to one of our consultants about this role, apply now.