Senior UK Key Account Manager

Our client is a global beauty and fragrance business with an expanding international footprint and a diverse portfolio of premium and lifestyle brands. With ambitious growth plans and a modern approach to brand development and distribution, the company partners with leading retail organisations to drive sustainable, long-term brand success across multiple markets.

Reporting to a Senior Vice President, this role will be responsible for managing key retail accounts across the UK and delivering commercial growth across a portfolio of beauty and fragrance brands. The successful candidate will own retailer relationships, drive sales performance, develop strategic growth plans and work cross-functionally with internal teams including Marketing, Supply Chain, Finance and Brand Management to deliver business objectives.

Responsibilities

• Manage and develop relationships with key UK retail partners.
• Deliver sales, profit and distribution targets across assigned accounts.
• Build and execute strategic account growth plans aligned with retailer objectives.
• Negotiate annual business plans, promotional activity and commercial agreements.
• Analyse sales performance and provide recommendations to drive growth.
• Create and manage accurate sales forecasts, highlighting risks and opportunities.
• Collaborate with supply chain teams to ensure effective stock management and product availability.
• Work closely with trade marketing teams to maximise promotional effectiveness and ROI.
• Track and evaluate sales and marketing performance against objectives.
• Support product launches and promotional activity across retail partners.
• Optimise brand visibility and execution across retailer websites and digital platforms.
• Maintain accurate account administration including pricing, forecasting, retailer systems and promotional documentation.
• Present business performance updates and recommendations to internal stakeholders.
• Monitor market activity, competitor performance and emerging industry trends.
• Build strong internal and external partnerships to support long-term commercial success

Requirements

• Experience managing major retail or key accounts within beauty, fragrance or FMCG sectors.
• Strong commercial, negotiation and account management capabilities.
• Proven ability to drive sales growth and build strategic customer relationships.
• Experience managing forecasts, budgets and commercial performance metrics.
• Strong analytical skills with the ability to interpret and present data effectively.
• Excellent communication and presentation skills.
• Highly organised with strong attention to detail.
• Confident working cross-functionally with multiple stakeholders.
• Proficient in Microsoft Office applications.
• Commercially minded with a strong customer-focused approach.
• Passion for beauty, fragrance and consumer brands.
• Able to work independently whilst contributing effectively as part of a wider team.
• Adaptable, proactive and able to perform in a fast-paced environment